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Vision realized as It Girl Boutique holds grand opening with ribbon-cutting ceremony

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SYLACAUGA, Ala. – “My mom and I were out shopping one day [at a boutique], and she said, ‘You can do this."”

Those are the words of Bre Johnson, Sylacauga native and owner of the brand new It Girl Boutique fashion and clothing store. It Girl Boutique held its official grand opening with a ribbon-cutting ceremony provided by the Sylacauga Chamber of Commerce Wednesday morning.

“We’re excited to have another new small business open in our community,” said Laura Strickland, Director of the Chamber of Commerce. “We applaud [Johnson’s] vision and dreams. I love seeing this end of Broadway [Ave.] become lively once again.”

It Girl Boutique is located at 518 N Broadway Ave. next to Sylacauga Glass and Allstate Insurance agent Randy Smith’s office.

Johnson said that she has always been a “fashionista,” and the clothing that fills the store is only things that she wears or what she thinks would look good on other women.

Her idea to open a boutique came from a vision board which Johnson is a big believer in.

“It didn’t happen quick because I put this on my vision board over a year ago,” Johnson said. “Trusting in God, it happened very easily. He aligned me with everybody. He put the steps in front of me and I took them.”

According to Johnson, her biggest supporter is her mother. “She sees a giant in me when I don’t see one in myself,” said Johnson. “She kept motivating me and pushing me to do it.”

Now, It has been done.

It Girl Boutique offers a variety of clothing options from comfort to clubbing and everyday attire. Plus, Johnson plans to release sometime later this fall a youth line for boys that includes family sets. The line is designed by Johnson and was inspired by her son.

Johnson, though, isn’t content. She compared the feeling of opening the store to “graduating elementary school.” She has plans to expand down the road and hopes to one day open locations “on [Highway] 280, Anniston, and Montgomery” as well as launching an online store.

“I’m not done. I’m not done,” Johnson reiterated. “I see a bigger vision in my head because I know God gave it to me.”

The boutique’s operating hours are 10:00 a.m. to 6:00 p.m. Tuesday and Wednesday, 9:00 a.m. to 6:00 p.m. on Thursday, and 9:00 a.m. until 7:00 p.m. on Friday and Saturday.


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